About
The STORY behind FYER
Some journeys begin by the sea, and mine is no different. Being Lebanese-Brazilian, the sea has always been part of who I am. Growing up by the Mediterranean in Lebanon, I spent endless days soaking in the sun, surrounded by the beauty of the coastline. It’s where my passion for swimsuits began – a desire to create designs that combine fashion with confidence.
The name Fyer comes from the French word fière, meaning proud, and that’s exactly what I aim to bring to every women: a sense of confidence in herself. Each piece is designed to make you feel strong, beautiful, and free – whether you lounging by the sea or diving into adventure.
As a mother of two boys, I know what it means to give life – to nurture, to care, and to create. Motherhood taught me
strength and selflessness, I realized I had dreams of my own waiting to be brought to life. Fyer Swims is my third child, it’s
my connection to the water, and my desire to inspire women to feel confident, proud, and free in their own skin.
Through Fyer Swims, I’m sharing a part of myself, my story, and a dream realized. This is for women who find joy in the sun, strength in the waves, and pride in being exactly who they are.
FYER’S MISSION AND VISION
FYER’s Vision
Our vision is to inspire a world where everyone can live in their true colors, where confidence, fun, and adventure are at the heart
of everything. We see FYER as more than just a swimwear brand; it’s a community of people who embrace who they are,
who feel good in their skin, and who know that life is about enjoying every moment. We want to be the brand that helps you
feel your most authentic, empowered, and ready for whatever comes next.
FYER’s Mission
At FYER, we create swimwear that helps you feel confident and comfortable in your own skin. Our designs are made to move with you,
giving you the freedom to enjoy every moment in the sun, whether lounging by the pool, relaxing on the beach, or diving into new waters.
We’re here to provide exquisite, high-quality swimsuits that help you feel your best, wherever your swimwear takes you.
Effortless Shopping, Exceptional Service
At FYER Swims, we believe that shopping for swimwear should be as effortless and joyful as the sunshine that accompanies it. From the moment you visit our website, we want you to feel like you’re at home. With an intuitive, easy-to-navigate platform, finding your perfect fit is just a few clicks away, and your chosen pieces will be delivered directly to your door — wherever you are in the world.
We’re here for you every step of the way, offering a caring, personalized experience that reflects our deep commitment to your satisfaction. Whether you have questions about sizing, fit, or anything else, our team is always just a message away, ready to help you feel confident and comfortable in your FYER swimsuit.
Join the FYER community today, and let us show you why we’re quickly becoming the brand of choice for swimwear lovers around the globe. With every piece, we bring you not just exceptional quality, but a promise to make you feel your best, no matter where your adventures take you. From our world-class designs to our international shipping, discover your FYER and experience swimwear like never before.